CLI First
Tools
Dashboard Connection UI
In the naive dashboard, navigate to Primitives > Social to connect accounts visually. The page:- Auto-activates social media on first visit
- Shows a grid of connected accounts with platform icons and status
- Provides per-platform “Connect” buttons that open OAuth in a new tab
- Allows disconnecting accounts directly from the UI
- Syncs accounts automatically to pick up new connections
Activation
Before posting, social media must be activated for the company.Connecting Accounts
The API returns an OAuth URL. The user or agent opens this URL in a browser to authorize the social account. No custom frontend is needed.Single Platform
Multi-Platform Portal
For connecting several platforms at once, use the portal endpoint:POST /v1/social/sync to refresh the local account list.
Creating Posts
Parameters
If neither
publish_now nor scheduled_at is set, the post is created as a draft. Drafts can be edited and published later with POST /v1/social/posts/:id/publish.Video Post Example (YouTube + TikTok)
Platform Defaults
When you omitplatform_data, the API applies sensible defaults per platform. You can override any field by passing platform_data.
Overriding Defaults
Passplatform_data to customize per-platform behavior:
Media Handling
There are two ways to attach media to a post:Option 1: media_urls (auto-upload)
When media_urls are provided, the server downloads and uploads each URL to the social media service, then attaches them to media-capable platforms (YouTube, Instagram, TikTok, Facebook, Pinterest). Text-only platforms are unaffected.
Option 2: upload_ids (pre-uploaded media)
If you’ve already uploaded media via POST /v1/social/upload or have assets in the Media Asset Manager, pass their Bundle upload IDs directly using upload_ids. This avoids re-uploading and prevents duplicate assets.
The Media Asset Manager returns
upload_id on each asset — use this value in upload_ids when creating posts from assets in your library.Scheduling & Drafts
- Draft
- Publish Now
- Schedule
Omit both Edit with
publish_now and scheduled_at to create a draft:PATCH /v1/social/posts/:id, then publish with POST /v1/social/posts/:id/publish.Analytics
Retrieve performance metrics for published posts:Analytics data varies by platform. The shape depends on which platforms the post was published to.