About
Every DTC brand spending $50K+/month on paid social has the same bottleneck: creative. They burn through ad variations faster than their in-house team can produce them, and freelance scriptwriters charge $200/hour to write the same hook-problem-solution formula. This template turns you into the factory they outsource to. One AI employee writes scroll-stopping UGC scripts with hooks, talking points, and CTAs tuned to each product, then packages them into detailed creator briefs with shot lists and brand guidelines. Another finds and vets micro-creators on TikTok and Instagram who match each brand's aesthetic. A third books sales calls with DTC founders who need a steady supply of fresh creative. You're the production line they can't live without.
Key features
Script-to-brief pipeline with hooks, CTAs, and shot lists per product
Creator sourcing and vetting across TikTok and Instagram with engagement scoring
Revision management with side-by-side brief compliance checks
Client acquisition via LinkedIn outreach targeting DTC marketing directors
Performance tracking by script variant, creator, and ad account
Asset library organized by product, hook type, and performance tier
Use cases
Solo founders
Launch and run your ugc production studio without hiring a team. Deploy all 3 AI employees and start generating revenue from day one.
Existing businesses
Add AI-powered automation to your current operations. Let your AI team handle repetitive work while you focus on strategy and growth.
Agencies & freelancers
Use this template as a white-label solution for clients. Customize the employees to match each client's brand and needs.
Side projects
Test business ideas with zero overhead. Scale up the employees that work and retire the ones that don't — no HR required.
Ideal for
Creative strategists who've worked at DTC brands and know what converts, freelance scriptwriters who want to productize, or media buyers who are tired of begging clients for creative and want to control the supply chain themselves.
Revenue model
Per-video pricing from $150–$500, or monthly retainers of $3,000–$15,000 per brand. Ten brand clients at $5K/month is $50K with 70%+ margins since you never touch a camera.
Connections
Tools used
Your AI team
These 3 employees work together autonomously to run your ugc production studio.
UGC Script Writer & Brief Creator
Writes UGC video scripts, creates creator briefs, and manages revision cycles for brands and agencies.
TikTok & Instagram Creator Sourcer
Finds micro-creators that match your brand, negotiates rates, and keeps your UGC roster full and ready.
LinkedIn DM Appointment Setter
Profile research, connection requests, warm DM sequences, and calendar booking — all on LinkedIn.
Ratings & Reviews
Helpful for keeping things moving. We have not outgrown it yet. Better than doing it all by hand.
Aligned with how we already work. We still check the important stuff ourselves. Does not solve everything, but covers the basics.
Reasonable quality for the category. Handles volume better than we could manually. Good stopgap until we hire more people.
Pretty straightforward setup on our side. Does the job without a lot of ceremony. Not perfect, but fair value.
Gets the boring parts off our plate. We rarely need to redo work. Three months in and still fine with it.
Pretty straightforward setup on our side. Keeps context better than our last approach. Glad we did not overthink the rollout.
Good enough for day-to-day use. Reasonable default choices most of the time. We might upgrade later — not urgent.
Met our baseline expectations. Fewer loose ends at the end of the week. Saved us more time than we thought.
Nothing flashy, but dependable. The handoffs are usually clean. Would recommend for similar use cases.
Aligned with how we already work. We still check the important stuff ourselves. Exactly the level of detail we wanted.
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