How Agents Track Brand Mentions in AI Search

When a buyer asks ChatGPT "what's the best project management tool for agencies?", the model returns an answer — and a short list of cited sources. That response is the new SERP for a growing share of research. Brand teams need to track whether they are mentioned and cited, not just where they rank on Google.

Naïve ships AgentAEO (/aeo) so an agent can run that audit on a schedule: query multiple answer engines, measure mention share, and alert when a competitor gains ground — per brand tenant, not from a shared scraper account. This use case sits in the autonomous company spoke cluster alongside SEO keyword loops and the full AEO platform tutorial.

Tracking loop

Run weekly or after major launches. Store snapshots so the agent can diff last week vs this week.

Setup

npm install @usenaive-sdk/server

import { Naive } from "@usenaive-sdk/server";
 
const naive = new Naive({ apiKey: process.env.NAIVE_API_KEY! });
 
const brand = await naive.users.create({
  external_id: "northwind_uuid",
  email: "marketing@northwind.example",
  label: "Northwind",
});

Capture answers across engines

const PROMPTS = [
  "best project management software for agencies 2026",
  "top CRM for small business",
];
 
async function auditAiVisibility(brandId: string, domain: string) {
  const aeo = naive.forUser(brandId).aeo;
  const snapshots = [];
 
  for (const user_prompt of PROMPTS) {
    const chatgpt = await aeo.llmResponses("chatgpt", {
      user_prompt,
      model_name: "gpt-4o-mini",
    });
    const mentions = await aeo.llmMentions("search", {
      keyword: user_prompt,
      domain,
    });
    snapshots.push({ user_prompt, chatgpt, mentions });
  }
 
  return snapshots;
}

• CLI mirror: naive aeo llm-responses chatgpt --keyword "<prompt>" and naive aeo llm-mentions search --keyword "<prompt>" --domain example.com.
• Full parameter list: AEO docs.

Combine with SEO research

A complete visibility agent runs both loops:

1. AgentSEO keyword research — volume + SERP competitors.
2. AgentAEO mention tracking — AI answers + citation share.

The multi-tenant AEO platform tutorial wires both into one product with Customer Billing quotas. For metering details see usage-metered SEO SaaS.

Productizing the loop

When you sell this as a service:

• One tenant user per brand — hard isolation boundary.
• Account Kits — gate which platforms a tier may audit.
• Customer Billing — meter aeo calls; return 429 rate_limited at quota.

Sensitive actions (publishing revised copy to a live CMS) should stay approval-gated even when the audit itself runs autonomously.

Related reading

• Introducing AgentSEO / AgentAEO
• SEO keyword research loops
• Usage-metered SEO SaaS
• AEO docs